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What is CMS?

CMS stands for "Content Management System," and there are many. I offer a simple solution to update selected text areas. You need only a plain-text editor and a way to upload your files-- either an online interface or an ftp client. No coding or special knowledge is involved. You get complete control over the design including where the selected areas are placed, and the ability to independently update your site is yours.

Why Custom?

One-on-one communications will determine the needs of your website as it relates to the goals of your business, your style and your look. You bring your business expertise: your branding ideas, customer profile, marketing ploys, product information -- your whole bag of tricks!

I'll bring my knowledge of internet design: graphic conventions and information peculiarities, conventions, usability-- my whole bag of tricks!

Together we'll plan a website which focuses directly on your customers and reflects all aspects of your business goals. I can offer you the option of managing text areas of your site yourself, using super-simple CMS (content management system) which offers you even the choice of which text boxes YOU want updatable -- and where they're placed. No need to learn html, css, or any translation tools. I'll manage the code behind the scenes to make the whole thing look great and work for YOU.

A custom site can be moved to any server of your choosing as your business grows and changes; you won't be locked into a site which has been built on top of someone else's interface, and stuck using a system that's almost as complicated as the code itself.

What about SEO?

SEO is Search Engine Optimization. It's a game; and the rules are forever changing, but there are basic things to build into the structure of your website. I'll provide you with tools to build into your copy, as well as utilize other tricks of the trade to get your site off to a good start.

Why would I want an online template site?

A template website such as WikiSpaces provide a selection of preformatted templates which offer some tools for customization. You may then install any number of "plug-ins" (or "widgets" as they're sometimes called) to create just about any level of functionality you desire. If you want all the features of a dynamic, high-tech website at a low price, and want to grow it yourself, you may want to look at the online website formats.

BUT! You still want to be unique. I'll create your logo, header, or a banner to the specifications required by your chosen service. Or, depending on the service you're using, you may wish me to take the next step and style the surrounding site. For those who want a running start, I'll set up the entire site and teach you to use it. Then you're free to do with it as you please!

Vector? Raster? What's that?

Click here for my demonstration on the difference between a vector and a raster image.

What is usability?

Usability is ease of use for your customers. It's all about putting information in the right place and guiding your customers to it as efficiently as possible. There are web conventions, and there are also graphical devices to bring attention to your important features. Navigation, placement on the page, profitable design, customer expectations You know what your customers want and need to know, and I'll help them to find it. And, when your customers are more successful using your site, you are more successful meeting your business goals. Following Web usability conventions means making more money.

What is accessability?

Accessability refers to making information on the web available to persons with handicaps such as visual impairment. Many government-funded sites have regulations regarding accessibility. However, it 's also important to consider any customer who may be accessing the web without graphic displays. I'll see that all graphics have a verbal description that's available to text-readers, but not visible to the typical browser.

© Megan Trever Ryan: